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Evaluation marking

Level 2 8–11 marks • There is basic skill in the use of digital technology or ICT in the evaluation. • There is basic understanding of the forms and conventions used in the productions. • There is basic understanding of the role and use of new media in various stages of the production. • There is basic understanding of the combination of main product and ancillary texts. • There is basic understanding of the significance of audience feedback. • There is basic skill in choice of form in which to present the evaluation. • There is basic ability to communicate. You manage to show examples of the things you included in your video in evaluation one by using screen shots. You didn't really use many examples from the world of real music videos to back up your points. You did establish codes and conventions. In evaluation 2 you managed to demonstrate a link between your video and other products but you tended just to describe them rather than commenting on the efficacy. Your audien
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Research and Planning- marking

Level 2 8–11 marks • Planning and research evidence may be incomplete. • There is basic research into similar products and a potential target audience. • There is basic work on shotlists, layouts, drafting, scripting or storyboarding. • There is basic organisation of actors, locations, costumes or props. • Time management may not be good. • There is basic skill in the use of digital technology or ICT in the presentation. • There are basic communication skills. • There is a basic level of care in the presentation of the research and planning. You don't seem to have addressed the layout and spacing issues you referred to in your SWOT! You have been honest however. The prelim was a bit simplistic but you nailed the lip synch apart from the very end. The gratification theory?? These early posts seem to lack depth- the one on history for example contains pictures of timelines but not much explanation from you. Your codes and conventions post and the one on lip synching are ver

Production work- marking

Level 2 There is evidence of a basic level of ability in the creative use of some of the following technical skills: • shooting material appropriate to the task set; including controlled use of the camera, attention to framing, variety of shot sizes and close attention to mise en scene • editing so that meaning is apparent to the viewer and making selective and appropriate use of shot transitions, captions and other effects • recording and editing sound with images appropriately. Where a candidate has worked in a group, a basic contribution to construction is evident I like the start and the lip synching is good. I like the way you timed the candle being blown out with the beat of the song. You have some nice pace to the editing but there are still a few shots that are held too long. The problem is the narrative section which is unclear and there are some very random images in there like the moving bush!! There is some repetition and the video is short. Video 22/40 I like the i

The Final Website

This is our completed website. It is called 'Official Runaway' after the song that is featured within the music video. It features previous songs from the artist Galantis. As well as the option to the download the new song and watch the music video. Then links to all the social media sites associated with the music video. This includes, Twitter, Facebook and Instagram. officialrunaway.com

Final Upload

This is our final video, it is for the song 'Runaway' by Galantis. https://youtu.be/Y-ED9hPGff8

The Final digipak

The final digipak This is the final digipak that we designed and this would be used as our CD cover when the music video was put onto a CD - We decided to keep our final digipak design as our 'final' one and this is because we was pleased with how it looked and also we liked the effect that it has. We are happy with the outcome of our digipak as we wanted it to be plain and just have our background/headers of Facebook, Instagram etc.on it so that they all matched up. We wanted it to be slightly different as we didn't want actual photographs on it. Our final digpak was made to be simple and to be related to our social media colours and themes so that everything linked together well. On the front cover we used a simple design of the title of the song, in a font/colour and style like we did on our social media pages which were purple and black. This font and colour was used through out as a house style as we wanted to keep it constant through out. On our bac

Evaluation 4- How did you use media technologies in the construction and research, planning and evaluation?

  Many media technologies were used throughout the project, this includes the following and how they were used: YouTube: YouTube was  more for construction of the project. It was used as a way of uploading videos to the blog. This was things such as the directors commentary, focus group and final film. The reason we found it easier to upload to YouTube first was because then we could link the YouTube link to the blog, plus with YouTube you can also edit the way a viewer sees the video. Twitter: Twitter again was used for construction of the project. It was used as a way of promoting the video to our target market. This is because with Twitter you can link YouTube links and reach out to mass audiences through the use of tweeting and retweeting. Twitter also allows other people to share with one another and a biography can be made up on the Twitter page allowing you to link other social media accounts and websites. Facebook: Facebook is another way of promoting and